In recent years, interest in universal design fonts (UD fonts) has been growing due to the growing momentum toward the SDGs and the diversification of society. Morisawa Inc. offers plans that allow local governments and companies to introduce UD fonts into their organizations, and many organizations have already adopted them.
In this article, we will introduce a plan for implementing UD fonts in your organization, focusing on the following two points.
- The benefits of comprehensive contracts for UD fonts between local governments and companies
- Introducing startup support
The benefits of comprehensive contracts for UD fonts between local governments and companies
What is a UD font?
"UD fonts" are easy-to-read fonts based on the idea of "universal design" that are easy to use for many people, regardless of age, disability, or individual ability differences.
Morisawa designs fonts based on three concepts: "Easy-to-understand character shapes," "Easy-to-read text," and "Hard to misread."
By using UD fonts in local governments and companies,Compliance with universal designor,Realizing the SDGs' goal of "leaving no one behind" through written communicationcan.
In addition, the following pointsBusiness improvementThis is expected to have the following effects.
- Less likely to be misread → Reduces miscommunication with customers and colleagues
- Text is easy to read → Faster reading reduces working hours and eye strain (healthy management)
As such, UD fonts offer a variety of benefits, including making considerations more concrete and improving business operations.
What are the benefits of introducing UD fonts into an organization?
Until now, UD fonts have only been introduced by design and public relations departments, and in many cases UD fonts have been used in the design of public relations materials and product packaging.
But in other departments,Business documents such as presentation materials and proposalsThere are many situations where communication is made to the outside world. In addition, in educational settings such as schools,Creating teaching materials,Letters to students and parentsVarious types of production are generated, and consideration must be given to students who have reading difficulties.
Furthermore, as mentioned above, it is expected to have an effect on improving business operations, and recently there has been a growing trend to install UD fonts on the work PCs of ordinary employees.
If fonts are installed on only a limited number of people's PCs in the workplace, the lack of fonts can be an obstacle when transferring data, but by introducing them to the organization, this problem is eliminated.Smooth data transfer possibleis.
By introducing it in your organization, you canEnjoy the benefits of business improvements on a wider scaleThis makes it possible for anyone to create documents that take universal design into consideration.
Organizational Implementation Plan
For organizational implementation, plans are available for 100 or more PCs.
- Educational institutions: from 118,800 yen per year (tax included)
- Public organizations and companies: from 316,800 yen per year (tax included)
*A different price range is set for orders of 1,000 units or more.
For more details, please contact the following page.
Introducing startup support
We provide training to organizations that have adopted our service on how to create materials that communicate effectively.
UD fonts are designed to be easy to read, but the readability and clarity of documents are greatly influenced by factors other than the font.
for example…
- Overall layout
- color
- Chart Design
- Formatting settings such as font size and line spacing
The appearance of all parts on the page, such as the above, affects how easily the message is conveyed.
Therefore, Morisawa Co., Ltd.Knowledge gained through many years of interaction with the design and publishing industriesBased on this, we provide training to advise on the design of materials.
Let's take a look at what's inside.
Training content
The training content will proceed as follows. Of course, it can be customized according to your requests.
- Watch a lecture video on UD fonts and layout tips
- Analyze the documents you actually use in your work using a dedicated sheet to determine "what documents do you want to deliver to whom?"
- Based on the analysis in "2", remake the materials
- During the group training, Morisawa provided professional feedback on the remade materials, including readability and UD compliance.
Only "4" is a group training, and "1-3" can be done at your own convenience.Training can be conducted even in workplaces where it is difficult to find time.is.
In addition, the training uses materials that are actually used in the workplace, so it is important to remake them during the training.After receiving feedback from the instructor, you can use the materials in your work the next day.By remaking the materials used as templates for routine work during training, you can continue to work using UD materials.
Each participant brings in their own materials and remakes them, so it is possible to implement UD design for a variety of materials across the organization in one training session.
Remade materials
Now, let's take a look at some of the materials that were actually remade during the training.
Example 1: Flyer promoting neighborhood association membership
Improvements
- The font has become rounded gothic, giving it a gentle and friendly impression.
- The thickness and size of the headings and main text are different, which makes it clearer and easier to understand.
- The use of pictograms makes it easier for readers to understand the content of each item.
Example 2: Nursing care prevention awareness leaflet
Improvements
- Before the remake, it was a booklet, but after the remake, it was transformed into a poster. The photos and text were arranged large and boldly, making it suitable for a poster, which is easy to catch the viewer's eye.
- The catch phrase "Full of useful tips for staying healthy" was included to pique the reader's interest.
Example 3: Junior high school grade newsletter
Improvements
- The answer given was that the most important thing they wanted to convey to readers was "the schedule until the end of the first semester," and the schedule until the end of the first semester was remade into a structure that would be the first thing that caught their eye.
- By giving the table a gray background and removing the borders, it is now cleaner and easier to read.
- The contrast between thick and thin fonts in the headings and body text has made the headings easier to see.
In this way, by simply taking a short training course and putting it into practice, the remade materials are much easier to read.
Training report
We have posted reports on past training sessions. If you are interested, please also take a look at this article.
summary
In this article, we have explained the following two points regarding the introduction of UD fonts into an organization.
- The benefits of comprehensive contracts for UD fonts between local governments and companies
- Introduction to startup training
Changing the font you use every day is a very small thing, but the effect of UD fonts is huge. Morisawa not only sells fonts, but also provides startup training to help you use them more effectively and supports the UD conversion of your documents.
We hope to help everyone improve their business! If you are interested, please contact us.
For inquiries about introducing UD fonts to your organization, please click the button below.
*Although it is stated as "for local governments and educational institutions," companies can also contact us here.
