At the Regional Revitalization Expo, which began on February 24, 2021, we conducted a "booth live broadcast" to allow as many people as possible to view our booth.
The program for the second day, held on February 25th, was as follows:Local government information dissemination dayWe shared the honest opinions of Inabe City and TeamLab Sales under the title "Inabe City and TeamLab Sales."
The guest is from Inabe City, Mie PrefectureMr. Hirotaka SatoandTeamLab Sales' Ken Sano!
Mr. Sato is in charge of formulating major plans such as the Inabe City Comprehensive Plan, population vision, and comprehensive regional revitalization strategy, as well as conducting administrative evaluations and reforms, and is also responsible for the city's new strategic projects, including public-private partnerships such as the signing of an agreement with Morisawa.
Mr. Sano plans and implements solutions to various local issues, mainly in collaboration with local governments, such as creating a connected population and promoting tourism, and is developing measures such as facility renovations that utilize the outdoors and adapting to the COVID-19 era.
This session introduced Inabe City, and also introduced the efforts of teamLab Sales, which supports local revitalization efforts through media and events. This session provided valuable information, including future prospects and challenges for local government information dissemination.
Contents of the conversation
Q1. Please tell me more about Inabe City.
Q2. Please tell us about TeamLab Sales' initiatives.
Q3. There is a lot of information being disseminated by local governments, but why do you think it is difficult for it to reach people?
Q4. What is necessary for each piece of information to be "communicated" and for feedback to be obtained?
Click here for services introduced by Inabe City
MCCatalog+Multilingual universal information distribution tool
MORISAWA BIZ+UD font plan for public organizations
The MC for all three days will be former Miyoshi town employee, Sakuma Tomoyuki!
Born in 1976 in Itabashi Ward, Tokyo, he served as a civil servant in Miyoshi Town, Saitama Prefecture, for 18 years, where he was responsible for tax, nursing care insurance, and public relations. During his time there, he self-taught himself in public relations, design, photography, and videography, winning the Prime Minister's Award at a national public relations competition and leading the town to become the best in Japan for local government public relations. He retired in 2020 to become independent. He currently serves as a visiting researcher at Waseda University's Manifesto Institute, a public relations advisor for Nakano Ward, Shimanto Town, and Kitamoto City, and a member of the Ministry of Health, Labor, and Welfare's Pension Public Relations Study Group. He also supports companies and works nationwide as a public relations design and human resource development instructor. His publications include "Easy Office! Civil Servant Design Techniques" and "Work Techniques for First-Year Civil Servants." As a photographer, he is the author of Juice=Juice member Kanazawa Tomoko's second photo book, "Like Miyoshi Town." He is also the representative director of PRDESIGN JAPAN Co., Ltd.