FONT SWITCH PROJECT delivers information that makes people feel familiar with and utilize fonts in various scenes under the theme of "turning on the font switch" for everyone.
Fonts are so commonplace that they do not remain in people's consciousness.
Exists.
How many fonts do you encounter from the time you wake up in the morning until you go to bed?
The words on posters and candy packages that we usually see without much thought.
There, too, we want to "express our view of the world and our individuality" and "communicate to a wider audience.
It is filled with the thoughts and feelings of the person who chose it.
Change the way you look at fonts and you will see the world a little differently.
The thoughts you want to convey will be spread more deeply with the help of fonts.
Why don't you turn on the switch of your font sensitivity?
In this site, we will introduce you to various efforts using "font" as a keyword, as well as wonderful people whose sensitivity to fonts is "on".
Supported by MORISAWA